← WorkBranding · 2023
Elevana
Client
Elevana
Category
Branding
Year
2023
01
The Challenge
Elevana wanted to move upmarket, but the existing brand felt budget and generic. It didn't signal the quality or the price point the company was aiming for, and it held back every other part of the business.
02
The Approach
We crafted an elevated identity rooted in calm, space, and restraint, refined typography, a quiet palette, and photography direction that felt considered. Everything was designed to feel premium without trying too hard.
03
The Outcome
Elevana now looks the part it wanted to play. The new brand supported higher pricing, attracted a more aligned audience, and gave the team confidence to show up at a level that matched their ambition.
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